Perhaps some of you have heard about the book Ron Douglas "Publicity Secrets Course", in which he shares his success story. The author focuses on those key points that explain how it is from a simple seller of electronic books became a best-selling author of the present.
The young businessman has managed to earn almost $ 6 million per year, and, he was able to do it without spending a single dollar on advertising their e-books.
His e-book, "Our most popular recipes in the U.S.," it would seem, has nothing to do with the jobs on the Internet.
Let's take a closer look at those moments in the life of Ron Douglas, by which he achieved such a stunning success.
1. Throughout his adult life, Ron wanted to make money - as a child he helped his neighbors clean up their area of snow or weeds, in his youth was involved in various MLM companies. And what would he not had: he was in college, worked at a permanent job - always wanted to get additional income.2. Due to their curiosity, Ron quickly recognized the potential of the Internet represents. With email, you can advertise your product to thousands of addresses at once and making a profit from its implementation.
3. Ron began to learn the basics of Internet marketing.
4. He first began to distribute e-books, and Free. It had to gather a base of subscribers and then send to their subscribers affiliate links. Appeared the first purchase, and take off and earnings, and at first let the small ones.
5. When Ron gained experience, he realized that to sell their info-products better to get the most profit, not working in partners, and make them work for you. But he's not able to find an idea to create his own info-product. The competition was too great and Ron have already started to think about what to look for something else.
6. The idea came suddenly. Once he was looking for a recipe and suddenly discovered that the same thing looking for a lot of other people. For Ron it was a real epiphany - that it low konkurent and profitable niche!
Remembering the recently purchased the book "10 secret restaurant recipes," Ron redrafted the text a little something added to a rapidly bungled PDF book and sent it on Clickbank under the interesting title "The most popular recipes in the United States." As it turned out to Clickbank at that time did not seem to be sold and Ron essentially no competition. Thanks to the subscription, which he had collected, when he sold someone info-product went first sales. And although the audience was non-targeted, niche recipe was claimed. It has played its role, its rating on Clickbank books has increased, other partners have been actively selling his book. Ron subsequently changed the name of her book, it became known as the «Official Secret Restaurant Recipes» (Official Secret Restaurant Recipes), its rating and is now quite high.
7. And then Ron realized that the need to create your own website, and not some two-, and high-grade, with a forum where people can discuss their issues of interest. The number of visitors, thanks to the forum, has increased significantly, the site was to occupy top positions in search engines. Accordingly, the number of sales has increased significantly, as the saying goes, spun a "perpetual motion" sales.
8. Ron Douglas's book caught the eye media. His was invited on television, but one major publishing house formalized a contract with him to publish his book. Now journalists are themselves looking for him to interview. His book became a bestseller for the year, Ron has sold over 800,000 copies of his book and become a millionaire without spending a single dollar on advertising!
Summing up, we want to draw your attention to the fact that Ron was far from a professional chef and the secret of his success lies in the fact that he clearly imagined - who, what and how to offer. That is the talent of a true entrepreneur.
